With the changes in the international political and economic situation and the rise of trade protectionism in various countries, cross-border trade is frequently used as a means of checks and balances between countries and becomes the vanguard of political confrontations. As an important category of import and export trade, the architectural ceramics industry cannot escape its influence. Countries such as the European Union and the United States, the largest importer of ceramic tiles, have continuously implemented anti-dumping for many years and imposed high tariffs on Chinese ceramic tile products, which has greatly weakened the competitiveness of Chinese ceramic tile exports. Coupled with the impact of the epidemic that began last year, the export trade of the entire Chinese building ceramics industry has worsened, and export volumes have plummeted.
In such a severe economic environment, there are a group of companies that have been developing for many years, building brands, and studying products with the spirit of craftsmanship. They have achieved good results despite the trend and have risen against the trend without fear. And Damiya Tiles, which is obsessed with being a leader in its segmented fields, is one of the outstanding representatives. Why can Damia tiles maintain such strong competitiveness? Let’s start with the development history of this low-key dark horse brand.
Damiya Tile was founded in 2014. Since the first day of its establishment, the brand has positioned itself with high-end differentiation, focused on the antique tile category, and strives to produce world-class quality products to serve domestic and foreign consumers.
Deeply cultivating the field of antiques and matching products are a magic weapon for Damiya tiles to enhance their competitiveness. Taking one series of products as an example, the specifications include: 600x600x10mm, 600x1200x10mm, 900x1800x10mm, and the anti-skid level reaches R9 level. Among them, 600x600x10mm has an anti-slip grade of up to R11, ensuring extremely high safety for indoor paving. In addition, this series is also equipped with 600x600x20mm and 600x1200x20mm garden landscape tiles to ensure stress-free outdoor use and is very suitable for domestic and foreign villa consumers. For such a series of products, Damiya's regular inventory reaches about 60,000 square meters, which is both pressure and competitiveness! Such a complete product development method greatly facilitates customer matching and use. Especially in countries such as Australia, Japan, Singapore, and South Korea, a basic set of products can meet the needs of customers in various scenarios.
Damiya tiles work hard to develop the international market. Every year, through major domestic and foreign professional exhibitions, business trips, visits and exchanges, customers can have an in-depth understanding of Damiya's product concepts, strategic development, etc. Through these years of hard work, we have achieved outstanding results, such as the Hilton Hotel in Dubai, the Westin Hotel in Atlanta, and theTheis Hotel, as well as high-end hotels, shopping malls and well-known landmark buildings in Thailand, Vietnam, Cambodia and other countries have chosen Damiya products. At the same time, it has also established long-term cooperative relationships with the world's top 500 companies, including South Korea's Hyundai, Daewoo, Samsung and other companies.
Building a professional, stable and efficient business team is the prerequisite for Damiya's outstanding export performance. How to achieve this? The answer given by Damiya founder Mr. Zhang Xiaoping is: let employees realize their dreams on this platform! How do dreams come true? Real income! Fair opportunity for development! Visible hope! With these supports, every member of the team is willing to forge ahead in a down-to-earth manner. It is precisely because of the team's efforts that we can gain the trust and support of customers and allow Damiya to slowly emerge in the market competition.
From textured antique bricks to high-end matte bricks, Damiya is undergoing a new and precise strategic positioning improvement! Damiya Tiles is now intensively deploying its products in the domestic market, hoping that the products that are best-selling internationally can also be enjoyed by Chinese consumers. In the future, Damiya will bring consumers not only the functional experience of ceramic tile products, but also an emotional, cultural and conceptual improvement.
Damiya high-end matte tiles, international quality, global sharing, let the world fall in love with Chinese products!
