The warm and delicate ceramic tiles are the crystallization of fire and earth
Draw inspiration from nature to create an ideal life experience
Extract the essence of Eastern culture and tell a unique space story
Oceano Tiles made a stunning debut with eight series of new products< /p>
And launch a new brand strategy
Bring new home experience to consumers
Let high-quality products enter thousands of households
On the morning of September 8, the "National Trendy Elegant Art, Craftsmanship and Luxurious Enjoyment" - Oceano's national trendy new product launch conference came to a successful conclusion. Oceano has launched eight major new products of Yashe in 2022, and released a new brand system Yashe Lifestyle Home, occupying the high-end product camp at full speed, and strongly opening a new chapter in brand development!
National trend meaning, great beauty, elegance and luxury
The proposition of "national fashion, elegance, craftsmanship and luxury" vividly explains Oceano's spirit of pursuing product perfection since its establishment 23 years ago. In 2022, the Oceano brand system will be fully upgraded, and with a richer product lineup and brand core strength, it will occupy the leading brand position in the industry at full speed.
Brand value is an important core competitiveness of an enterprise. Ding Tongwen, President of Foshan Oceano Ceramics Co., Ltd., said that in the situation where the strong are always strong and the weak are always weak, the Oceano brand system will be upgraded from a "high-end ceramic tile customization home" to an "elegant luxury lifestyle home" with technology + aesthetics. , keep integrity and innovate, focus on user value, solve user pain points, and directlyThe nature of consumption. In addition, Oceano will launch a new R&D system, product definition, display concept, and space delivery system to create new value logic, break through the development ceiling, and gain new growth momentum and greater room for growth!
Ding Tongwen, President of Foshan Oceano Ceramics Co., Ltd.< /span>
Focus on new products and break out of the industry
Products are the foundation for Oceano to create an ideal living environment. Oceano has been exploring, thinking and acting to make its products the best and create a wonderful product experience for consumers. This time, Oceano draws on the Tao and techniques, techniques and colors of Eastern aesthetics. Returning to and extending the national trend culture reflects Oceano’s design innovation approach.
Behind every new product is the desire and pursuit of beauty. Yao Ruohan, brand strategy consultant of Foshan Oceano Ceramics Co., Ltd., shared the design concept of new products on site, leading everyone on a journey of beauty and appreciating the oriental elegance contained in the varied textures of ceramic tiles.
Yao Ruohan, Brand Strategy Consultant of Foshan Oceano Ceramics Co., Ltd.
Expert Interpretation Authoritative Empowerment
Product quality is the guarantee for promoting the development of Oceano. Oceano has always been guided by China's aerospace spirit to provide consumers with safe, reliable, green and environmentally friendly high-quality products. Shen Xing, an aerospace expert and the former first captain of the Chinese Astronaut Corps, used vivid language to inspire Europe with the glorious achievements of China's aerospace industry. Shennuo Ceramics persistently pursues outstanding, excellent and outstanding product quality.
Aerospace expert & former first captain of the Chinese Astronaut Corps Shen Xing Luck
When ceramic tiles meet Chinese culture, what kind of sparks will burst out? Tang Jigen, deputy director of the Museum of Chinese Characters and academic member of the National Cultural Relics Administration Key Research Base, School of Architecture, Tsinghua University, brings a journey through time and space to experience the essence of five thousand years of Chinese civilization and appreciate the cultural heritage contained in new products.
Deputy Director of the Museum of Chinese Characters & Keynote of the National Cultural Relics Administration, School of Architecture, Tsinghua University Tang Jigen, academic committee member of the research base
As an important carrier of Chinese civilization, Chinese characters are full of rich cultural connotations. Pu Lieping, director of the Peiwen Chinese Character Art Research Center and Chinese character artist at Peking University, took "the value of Chinese character art in the transitional period of world civilization" as the starting point to lead the guests to experience the breadth and depth of Chinese character culture. Chinese characters are broad and profound and blend into all things. Oceano draws inspiration for design and creation from it, inherits its meaning, and carries its beauty with it.
Pu Lieping, Director of Peking University Peiwen Chinese Character Art Research Center & Chinese Character Artist
Design display comes from life and serves life. Yang Jian, director of the International Contemporary Public Art Research and Creation Center of the China Academy of Art, believes that Oceano Ceramics’s new product The deep combination of nature and art demonstrates unique charm and gives new vitality to ceramic tiles.
Yang Jian, Director of the International Contemporary Public Art Research and Creation Center of the China Academy of Art
A Chinese style dance "Moyin Yayun" was held at the conference site Bringing an extremely beautiful audio-visual feast
The eight new products of OSENNOYA are coming. From the product design that is symbiotic with beauty, to the oriental luxury style in the home space, to the healthy and environmentally friendly living environment, they all contain the concept of "elegant but unintentional, The product concept of "Luxury yet Moderate" and the insight into the trends of home life.
Oceanno’s eight series of nationally trendy new products, starting from a new development logic and cultural perspective, extract all the beautiful elements in the world to create a series of products with pure color, natural look and feel, comfortable light, real touch, and precise shape. Presenting consumers with a visual feast of art and life.
In order to allow guests to truly feel the unique charm of Oceano's new luxury products in 2022, Oceano used high technology to build an immersive "dark cabin" in the lobby to provide an immersive experience. , allowing people to interact with art, dance with technology, and walk with fashion immersively.
A concentration that tempers beautiful quality, and a persistence that carves out the exquisiteness of feelings, letOcean Nuo Ceramics< /a> maintains a strong momentum of development. With the release of the new series of products, Oceano will have a completely new look, and it is time to pursue dreams in the sea of porcelain, and embark on a new journey with head high! Based on a new starting point, a new journey, and work together to create a new future!
